This week I attended an event where the guest speaker showed us how to use ‘Twitter’ to boost business.

Social Networking is exploding so make sure you don’t miss out.  You should at least have a presence on ‘Facebook’.

In fact, that’s where I connected with our special guest speaker for The Productivity Coaching Club this month.

However be careful not to let it suck up too much of your time because you could easily become addicted and neglect other income generating activity.

Have a great week

Lorraine

Following-up is such a simple thing to do yet most business owners and entrepreneurs just can’t get it right.

Some time ago I used the services of a mortgage broker who in the first instance was very prompt and appeared very efficient.  He was referred to me by someone else I knew who had raved about him because he was so knowledgeable and could get the right type of deal across the line.

Unfortunately, being knowledgeable about your products and services isn’t enough to get repeat business or have others successfully refer you.

How often do you take for granted the valuable knowledge that you have?

I’m constantly amazed at how the simple things that I know and share with my clients, can be a massive revelation for them.

For instance, Denise has a public relations business. She’s well-known in her industry and receives regular phone calls from other consultants wanting to know how she became so successful.

Up until now she had been spending a lot of time, sharing her knowledge (for free) and receiving nothing in return.

I  recently spent an entire day with a client planning their business strategy for this year. This particular client had initially been referred to me by one of his colleagues who had heard me speak over 4 years ago.

So how did John’s friend remember me after all this time? Gary had been on my database and had consistently been receiving my ezines.There’s many other stories I can share with you, where I’ve had thousands of dollars worth of business just by simply sending out an ezine regularly.

I was at the gym this morning and one of the sponsored adverts on their pre-recorded video program caught my attention.

They were advertising condoms!  Now I’m no prude but I did not see that this was the right place to be promoting safe sex!  Children from the ages of 12 upwards are allowed to work-out here and to me this was not a (Pardon the pun) a good fit!

My son attends the gym and although he is 16 and probably has this on his mind, as a parent I do not think this is right!  I did make a written complaint and it will be interesting to see if anyone from the gym contacts me.