5 Things You Must Know To Make Money From Your Ezine
I recently spent an entire day with a client planning their business strategy for the next 12 months. This particular client had initially been referred to me by one of his colleagues who had heard me speak over 4 years ago.
So how did John’s friend remember me after all Ebook for Ezinethis time? Gary had been on my database and had consistently been receiving my ezines.There’s many other stories I can share with you, where I’ve had thousands of dollars worth of business just by simply sending out an ezine regularly. (Notice I said ‘regularly’).
Many internet marketers are sending out emails every week, some nearly every day. The 
successful marketers that I follow send an ezine out consistently generally every week or fortnight. Why is that? Because it works!
The challenge with most small business owners is they don’t prioritise and plan to get their ezine out regularly. Often their marketing efforts are spasmodic. When business is quiet they may take action, however this isn’t consistent and therefore neither are their results. If you want more business then don’t overlook doing this.
Here’s 5 things you must include in your ezine…
1. A personal note from you
Your people want to know more about you, not just your business.
2. Photo’s
These bring your ezine alive and easier to read.
3. Tips and useful information
People will only stay subscribed to your ezine if it provides value to them.
4. Testimonials
This shows that what you offer really works and what you say isn’t b.s.
5. A short biography about you and what you offer
Ensure people know what’s on offer. Don’t be the world’s best kept secret.
There’s many ways to market your business, however one of the simplest and most cost effective methods is through a weekly or fortnightly ezine, sent consistently.
If done correctly your ezine will accelerate your profits but only if you do it!
You may be so snowed under and overwhelmed with the day-day activities that you keep putting of getting your ezine out. Even though you know it would boost your business you still procrastinate on doing it. Well if you want to free up your time and get the results you are looking for in your business, then take action. Invest in a proven step-by-step system that will show you how you can be much more effective and profitable without working any harder. Get a copy of “The Productivity and Profit Home Study System ™”.
Lorraine Pirihi, The Productivity Queen, is Australia’s leading Productivity Specialist and creator of “The Productivity and Profit System TM” the complete one-on-one training program for solopreneurs and small businesses that shows business owners exactly how to work less and earn more! To receive your F.R.E.E. CD & Report “3 Steps to Dramatically Reducing Your Workload and Stress While Maximising Your Profit$! ($77 value) go to www.productivityqueen.com.
